fb pixel
0800 438 238

Strategic Marketing



Tactix specialise in the development of strategic marketing plans that integrate marketing activities to achieve company goals.


We work with NZ businesses get established and drive growth. Whether you need strategic input or on-the-ground support, our team has the experience to drive your project forward.

“Our work with Tactix aimed to prepare a detailed 12-month marketing road-map… The Tactix team provided excellent results-oriented coaching, taking the time to really get to know our business and understand our needs. What we appreciated most about working with Tactix was their ability to identify cost effective marketing ideas, perfectly aligned with our company’s strategic objectives.”

Sales & Marketing Manager Testimonial

- A leading NZ natural health food company



From recommendations to implementation and ongoing support – we are specialists in the generation of customer insights in both the B2B and B2C. We use our experience and insights to help businesses:

  • establish and implement strategic planning
  • drive growth through proactive focus on marketing
  • plan and support digital marketing activities
  • research, identify and establish appropriate sales channels
  • align activities with company goals
  • understand customer behaviours and the client journey 
  • drive customer action
  • stay relevant in competitive environments 

We have a track record of serving highly reputable companies across a wide range of industries including electricity retailing, telecommunications, technology, airlines, media, FMCG, motoring and manufacturing.


About Tactix | AdviceFirst

Tactix was acquired by AdviceFirst in 2019 and is now part of the wider business consulting team which supports their nationwide network of professionally Authorised Financial Advisers.  Through this collaboration, we are now able to provide integrated quality business advice to companies to help fast track growth and direction. 

Read more on Tactixict.co.nz





Gain a high-level insight into how you are performing as a business owner.

Nicole Crump
Nicole Crump

Marketing Consulting Manager

Nicole has over 15 years’ industry experience both in NZ and offshore. Coupled with her unique combination of specialist marketing experience and innovative approach to solving business challenges, Nicole has lead the creation and implementation of customised solutions resulting in businesses growing significantly in profitability and market share. With a combination of both practical experience and thought-leadership knowledge, Nicole is able to translate business needs into cost efficient and effective channel models that deliver ‘best-in-class’ results for clients.

Disclosure statements for AdviceFirst Financial
Advisers are available on request and free of charge.